Lamar’s 2015 music album To Pimp a Butterfly sold 324,000 copies banking somewhere between $921, 600 to $1,290, 240 in the first twenty-four hours of release. According to Forbes, his payday was $9 million less than Nicki Minaj in 2015, he earned less than Drake, Jay-Z, and most other prominent rappers. Lamar made $12 million in 2015. One of the main reasons why his payday is lower than other rappers of equal status quo in music is the fact that he doesn't like endorsing products. When asked about it Kendrick Lamar replied:
''All money ain't good money''
Kendric has stayed true to his words till date and focus on quality music rather than making a business out of it.
He made $12 million pretax in 2015 with $3 million increase from the $9 million haul-recorded annually since his 2013 debut.
Kendrick Lamar's more than $30 million comes from his music career solely, mostly. Lamar doesn't endorse any liquor brand like his other contemporaries, neither wants to start his own. He also doesn't like making nightclub appearances and his tweets or other social media feeds are never about promoting any product or brand. Kendrick stays true to his music.
Kendrick Lamar’s “Damn” Record Breaking Album of 2017
Kendrick Lamar's second album Damn went on to sell around 1 million copies. Each single sold at $1.5 the album sold at 9.8 dollars. He broke his own record and became the fastest selling music artist by selling more than 10 million copies in the first week.
Kendrick's album “Damn” released on 14th April became the fastest selling album of 2017. The album also debuted atop the Billboard 200 album chart. The rapper’s Damn sold 603, 000 album equivalent units in its first week; exceeding the first-week numbers for both Drake’s More Life and Sheeran’s Divide.
Kendrick sold 353, 000 in traditional digital download sales. In streaming equivalent numbers, Damn sold 227, 000 units-the second highest streaming equivalent album sales ever, Drake’s More Life tookthe first slot. According to Billboard, Damn streamed 340.6 million times in its first week of release.
A further 23, 000 units sales came from track equivalent album sales. The Billboard counts ten songs digitally downloaded from a single album as the equivalent of single album sale. Lamar’s Damn features collaboration with U2 and Rihanna; including writing credits from Jay Z and Bruno Mars.
Kendrick Lamar: a Charitable Singer
Kendrick Lamar is a wealthy person now, so he has taken it upon himself in order to spend some of his money for the sake of the greater good. He has been Philanthropic over the years- spending time and giving money to charitable organizations such as the American Red Cross. He frequently donates to Compton after-school programs and appears in several charity concerts.
Kendrick Lamar’s House and Car
Kendrick is considered one of the more intelligent and sensible rapper compared to rest of his West Coast Counterparts. And with this intelligence and talent, Kendrick has earned a lot of money. He uses this money to build a lavish life for himself among other things. Kendrick Lamar's house purchase cost him $523,500.
Kendrick bought a 4-bedroom house in Eastvale, California in 2014. His residence is exactly located an hour outside of Los Angeles. There are three lavish black cars parked in Kendrick’s compound.
Quick facts about Kendrick Lamar
- Kendrick Lamar is a rapper and songwriter born in June 1987.
- Kendrick Lamar engaged to Whitney Alford in April 2015.
- Kendrick Lamar is the cousin of NBA player Nick Young.
- Kendrick Lamar is ranked 53rd richest rappers in the USA.
- Kendrick Lamar’s album Damn is one of the best-selling records of 2017.
- Kendrick’s first musical album Overly Dedicated was released in 2010.